You know that eye tests drive your business. But did you know that every unfilled appointment indirectly costs the average practice around £130 in lost income and overhead costs?
That’s how important it is to remind your patients of the importance of regular eye examinations and get them to attend your practice. Not only for the sake of their eye health, but also for your income and profitability.
Our Eye Examination leaflet and a selection of professionally written recall letters are the key to increasing eye examinations.
We help your patients understand, for example, the healthcare reasons for having regular eye tests. The more they know, the more likely they are to make an appointment and stay loyal to you.
And remember, even a small increase in your recall rate has a significant effect on your practice revenue and profitability.